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14.Sep.2021 Nandhini TS - Email Marketing, Mailchimp Alternatives

7 Reasons To Switch From Mailchimp To BayEngage [Email Marketing Statistics 2021]

Mailchimp: An Overview Introduction Let’s take a trip down memory lane. It’s the year 2001 and the Harry Potter series has just begun. The eighth season of the popular TV show FRIENDS was on the air.  Going to the movies cost $5 and Burberry was in fashion. In a parallel space, the world of SaaS

14.Sep.2021 Janani - Email deliverability, Email Marketing

How To Stop Emails From Going To The Promotions Tab?

Google released one of its most significant Gmail updates in 2013, adding the Social and Promotions tabs, Emails intended for the marketing activities were automatically sent to the Promotions tab of Gmail. Businesses that rely exclusively on email marketing are strongly affected by the email delivery

25.Aug.2021 Vanhishikha Bhargava - Email Campaign, Email Marketing

11 Email Marketing Assumptions and the Truth Behind Them

05.Aug.2021 Vanhishikha Bhargava - Email Marketing, Shopify email marketing

BayEngage vs Shopify Email: Choosing the right Shopify email marketing app

Email is one of the most effective ways of communication, be it with your subscribers or your customers. Whether you wish to send them an abandoned cart email or even notify them of an upcoming sale, emails are used everywhere.  But, email marketing is not something you can whip out in a dream. It takes

25.Jun.2021 Ajitha Victor - eCommerce, Email Campaign

4th of July Email Campaign Ideas

The Fourth of July — also known as the Independence Day of the United States is celebrated widely throughout the country. And this year it is said that 84% plan to celebrate Independence day! As an Ecommerce store owner, What’s your email marketing strategy to get consumers’ attention towards your

08.Jun.2021 Vanhishikha Bhargava - Email Marketing, shopify email list

16 Shopify Email List Building Tips To Grow Your Business

Email marketing remains the most effective for generating revenue for an online store among all the available marketing channels. But the first challenge is not sending out an email; it is getting online shoppers to share their contact addresses with you and building your Shopify email list! Building

18.May.2021 Janani - Abandoned cart email, WooCommerce Abandoned cart email

How to Recover WooCommerce Abandoned Carts [A Complete Guide]

If you don’t take timely action, an abandoned cart is lost forever. The shocking reality is that you will lose a customer too.  Using a strategic plan to re-engage customers and completing the purchase is essential for retaining them for a more extended period and recovering lost sales. This is

11.May.2021 Poulami - Email Marketing, Email Marketing Campaigns

10 Interesting Ways To Run Your Email Marketing Campaigns

As the talk around integrating Chatbots, Artificial Intelligence, Virtual Reality with Ecommerce gets more attention; it raises the question – are email marketing campaigns past its prime? Fortunately, email marketing is still an effective marketing channel and even beat out its successors like

06.May.2021 Vanhishikha Bhargava - Abandoned cart email, Abandoned Cart Email Template

10 Abandoned Cart Email Examples We Love and Why They Work

Nearly 75.6% of people abandon their carts while shopping online. That’s a huge number of potential customers that you just lost. But there is a way to cut down these numbers and bring back these shoppers  complete the purchase; cart recovery email strategies.  Abandoned cart emails or cart

28.Apr.2021 Janani - Email Marketing, welcome email

How To Create Attractive Welcome Emails And Why Is It Important?

“You never get a second chance to make a first impression.” It’s the same for your brand. You’ve worked hard to acquire your subscriber’s email address, and now it’s up to you to exceed their expectations with the first email. And they set the tone for your future interactions.