TargetBay’s Resource Hub

Your complete guide to marketing resources, designed to boost your ROI

7 Examples of Automated Text Messages

Although automation is the buzzword in every industry, we’d say it’s a savior, especially in…

7 Ways to Incorporate SMS Marketing into Your Holiday Promotions This Year

Is driving traffic and making conversions your primary goal this holiday season? Yes! I know…

10 Most Effective SMS Marketing Strategies For E-commerce

The activity of using mobile devices has now reached almost the highest indicators. This is…

A Practical Guide To Email UTM Parameters: Stop Guessing Which Emails Drive Sales

Email UTM parameters connect every click to GA4 revenue via consistent lowercase naming. Tag all…

UTM Troubleshooting For Accurate Email Campaign Tracking

Key Takeaways ◼️ UTM troubleshooting starts with controlled tests: click in incognito, bypass wrappers, confirm…

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