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Meet BayEngage: The #1 WooCommerce Email Customizer

Customize every bit of your WooCommerce emails with BayEngage.
Simple drag & drop editor, real-time preview, editable elements, and more!

Send 2500 emails to 250 subscribers

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WooCommerce Email Customizer

Trusted by 4,240+ Businesses Worldwide

What Is A WooCommerce Email Customizer?

A WooCommerce email customizer allows you to customize your email design for the emails you send to your customers. 

And it’s essential to have the best WooCommerce email customizer as no one likes boring emails. Although they say we shouldn’t judge a book by its cover, and to the contrary, that’s exactly what people do. That’s an undeniable fact!

A WooCommerce email customizer allows you to easily click and customize email design however you want without any use for coding whatsoever. You can visually modify your email templates with drag and drop editors and other features. 

The WooCommerce Email Customizer plugin allows you to insert various elements into the email template, such as text, images, dividers, and much more. It makes your email templates precise and simple to understand, with a layout that matches the style and voice of your online brand.

The Complete WooCommerce Email Customizer

Edit every bit of your WooCommerce email with BayEngage’s simple drag-drop editor. Right from font style, colors, images, product widgets, to CTAs - customize everything!

Send 2500 emails to 250 subscribers

Key Features of A WooCommerce Email Customizer

Pre-built email templates specifically for WooCommerce stores: ESPs usually have pre-built templates that will cover most of the customer journey with your Ecommerce store.

Drag and Drop editor: This is one of the most popular features of the WooCommerce email customizer. It lets you easily click on the add-on you want, and you can simply drag it and drop it on the email customizer. It makes your work simple and easy!

Drag and Drop editor

Real-time preview: With a WooCommerce email customizer, you can view the changes made on the email template and let you understand how subscribers will view your emails. This will allow you to improve the UX element.

Dynamic placeholders: The right WooCommerce email customizer gives you dummy content that will easily personalize your existing templates.

Test emails: WooCommerce email customizers usually have the feature to send test emails to yourself. You can use it to check the email deliverability rate, which is a crucial feature for a WooCommerce email customizer.

User-friendly: WooCommerce email customizers are simpler to use and always have the user in mind and add appropriate updates to improve the user experience.

Integration compatibility: A suitable WooCommerce email customizer will have a one-click integration with your WooCommerce store making it simple for you to import and export contacts and products details!

Elements you can edit: An excellent WooCommerce email customizer allows you to add texts, images, dividers, logos, CTAs, change color theme, gap, GIFs, and videos!

UTM campaigns: This is an advanced feature that some WooCommerce email customizers may not have. Set the UTM campaign name, source, and medium to track conversions within the customized emails. Discover which links they click on from the emails or which products they buy from the suggested ones.

How To Customize Emails in WooCommerce

Subscribe to an Email Service Provider: Most ESPs will have a trial period. Use that to your advantage and explore its features as much as possible. Send test emails to check its email deliverability.

Try email templates: Check whether they have a collection of email templates. They should cover the customer journey starting from onboarding to post-purchase email templates.

Here is a list of must-have email templates

Automate emails:

An advanced WooCommerce email customizer or an ESP will have the email automation feature. Automation is the present and future of Ecommerce, and it has a lot of space for it to grow and develop to improve customer satisfaction and experience.

To set email automation, you need first to do the groundwork. Choose the email template that you want and edit the copy and visuals to fit your brand image. And then launch the automation. After this, you just need to sit back and relax! The email automation will continue communicating with your target audience and increase customer relationships.

Automate Your Emails With BayEngage

With BayEngage’s automation recipes, you can automate abandoned cart emails, welcome emails, post-purchase emails, customer winback emails, order confirmation emails & more!

Send 2500 emails to 250 subscribers

Customize anything:

There is a reason why it is called a WooCommerce email ‘customizer.’As we have mentioned before, you can edit just about anything using an email customizer. 

Here are the changes you can make using a WooCommerce email customizer:

Header Image:

An image that will appear at the top of all emails. You could use your logo or other brand imagery here. If you have an ESP like BayEngage, you can access over a million stock images available in its WooCommerce email customizer.

Footer Text:

Information that appears at the bottom of each email. Include a link to your website as well as contact information to make it easy for customers to contact you. You can also add your social proof. This will add credibility to your WooCommerce store and gain the trust of your subscribers.

Base Color:

The color used for headings, links, and the background of your email title is the base color, and with the right WooCommerce email customizer, you can change its colors to your brand’s color.

Background Color:

The color used for the email’s background.

Body Background Color:

The color of the background of your email content.

Color of Body Text:

The color used for all written email content.
Be it the color, text, images, font size, or gap, make sure you are consistent with them through all your emails. Your subscribers should be able to tell which brand has sent them the emails with just a look.

5 Best WooCommerce Email Customizer Plugins for your Business

#BayEngage - Easy-to-use WooCommerce Email Customizer Plugin

Of course, we are going to list this at the top! Not because BayEngage is our product, but it comes with many features that you will absolutely love!


Pros of using BayEngage as your WooCommerce email Customizer Plugin

#Omnisend - WooCommerce Email Customizer Plugin with SMS Marketing

Omnisend is a WooCommerce email customizer plugin and SMS marketing platform with a robust eCommerce focus. It primarily focuses on conversion-focused automation and segmentation options.


Pros of using Omnisend as your WooCommerce email customizer plugin:

#Mailchimp - Extensive WooCommerce Email Customizer Plugin

Mailchimp is a WooCommerce email customizer plugin that lets you do extensive customization without a touch code.


Pros of using Mailchimp as your WooCommerce email customizer plugin:

Mailchimp has some cons as a WooCommerce email customizer. Check out some good Mailchimp alternatives!

#Klaviyo - Intuitive WooCommerce Email Customizer Plugin

Klaviyo is a WooCommerce email customizer plugin with SMS marketing options. It stands toe-to-toe with Mailchimp these days. 


Pros of using Klaviyo as your WooCommerce email customizer plugin:

#Brevo - Reliable WooCommerce Email Customizer Plugin

Brevo is a WooCommerce email customizer plugin that is reliable when it comes to pricing and email automation. It is also known for its list management capabilities.


Pros of using Brevo as your WooCommerce Email Customizer Plugin:

Start Customizing Your WooCommerce Emails Now!

Now that you have learned from A to Z of WooCommerce email customizer, it’s time to explore and understand what works for your brand. Actions speak louder than thoughts. So what are you waiting for? 

Start customizing your WooCommerce emails to upgrade your brand image and increase your ROI!

It doesn’t matter whether you know to code or not. WooCommerce email customizer plugins have started thinking of usability and customer experience more than ever. So don’t shy away from email customization!


Open the BayEngage app. Click the Email template option at the left sidebar, choose the free email template, select the required template and customize it using drag and drop editor.
Yes, Email templates in BayEngage are completely mobile responsive. It helps you increase email open rates.
For every custom field, there is a pre-built placeholder available under ‘Merge Tags’ in BayEngage email templates. You can copy-paste the required placeholder for your custom fields.
In every email template, at the footer you can see a placeholder {{unsub_link}} Here, you can insert the unsubscription link.
You can download BayEngage software from the Woocommerce app store. And you can integrate the onboarding workflow from the BayEngage dashboard.

Sign up Now And Start Customizing Your WooCommerce Emails

Send 2500 emails to 250 subscribers