Are you considering switching from ActiveCampaign? Make an informed decision with our list of 7 Best ActiveCampaign alternatives.

500 free emails for up to 250 subscribers
ActiveCampaign is a powerful tool, but its complexity and the cost for advanced features can be challenging. Many businesses, especially new users, find the interface overwhelming or the expense hard to justify.
If you’re seeking a more user-friendly, cost-effective, or specialized solution, you’ve come to the right place. This guide offers a detailed look at the best 7 ActiveCampaign alternatives, helping you find a platform that truly fits your needs and budget.
BayEngage is an all-in-one marketing automation product from TargetBay, an Ecommerce Marketing Cloud used by thousands of online stores worldwide. With BayEngage, you can ace customer engagement in no time.
BayEngage offers better email segmentation for sending out personalized email marketing campaigns. You can grow your email list management and manage them in a single dashboard.
BayEngage offers more features than ActiveCampaign at a reasonable price, making it a value-for-money ActiveCampaign alternative. It’s safe to say that BayEngage is quite affordable compared to ActiveCampaign, with many features.

Simple email builder
Easy to configure email campaigns for your Shopify store

Tailor-made Email Templates:
Hundreds of free prebuilt, customizable email templates

Smart Segmentation:
Segment using demographics, email interactions, history

Integrated Shopify Catalog:
Fetch product information from the Shopify product catalog.

Curate Information Easily:
Curate product information for your email templates.

Creative Gallery/Studio:
Store and manage beautiful email marketing images.

Drive more sales on autopilot:
Acquire more customers and recover abandoned carts.

Personalized email marketing:
Personalized email marketing:

Increase brand engagement:
Improve engagement with welcome emails, abandoned cart emails, etc.
Interesting features to be launched soon: Setting up automation workflow where you can add email, SMS, Facebook Messenger, push notifications, and many more.
Better segmentation: Send relevant emails to your subscribers with our advanced email segmentation.
Advanced automation builder: Use our advanced automation builder, which is fast, reliable, and extremely easy to use.
Free email templates: Has 250+ free prebuilt, customizable email templates to suit your brand’s identity.
Unlimited Support: Our support team is available to solve your queries 24*7 which makes BayEngage one of the best ActiveCampaign competitors.
Grow your list: Use our mastered email list management and grow lists faster than ActiveCampaign.
Affordable pricing: We offer more features at a reasonable price, making it a value-for-money ActiveCampaign alternative.
Better email marketing score: Offers better email open and click-through rates than ActiveCampaign through A/B testing.
Built for growing companies: BayEngage’s pricing plans are tailor-made for small and growing businesses.
SendInBlue is a marketing automation platform that has been slowly turning into an ActiveCampaign alternative. Sendinblue includes the best features of ActiveCampaign but at a better price.

Customizable Sign-up Forms

Link Tracking

Transactional SMS

Social Media Integrations

Real-Time Reporting

Google Analytics Integration

Marketing Automation Tools

API & Documentation

Pre-Schedule Campaigns
ConvertKit was specially built for content site operators and bloggers. All its features come at a bit of a premium price but can be well worth it if you fit their target demographic, especially with powerful automation builders.

Custom opt-in forms

Landing page templates

Email scheduling

Drip email marketing tools

Email campaigns and sequences

Custom segmenting

Personalized messages

Open rate tracking

Click through tracking
Aweber is one of the email marketing tools popular among small businesses and known for its marketing automation features. After revamping their automation offerings, they have become a sought after ActiveCampaign alternative.

Activity tracking

Click-through tracking

Customizable branding

Design management

Email campaign

Email deliverability tracking

Follow-up autoresponder

HTML email templates

Opt-in email marketing tools
SendX is a newbie in the marketing software space. But some of their features and automation are well built for the next generation and have become an ActiveCampaign competitor. Their email automation services evolve every day making it an ActiveCampaign alternative.

A/B Testing

Analytics / ROI Tracking

Behavior Tracking

Campaign Management

Custom Landing Pages

Customer Segmentation

Drip Email Marketing campaigns

Event-Triggered Actions

Visitor Tracking
GetResponse is an ActiveCampaign competitor and offers full-scale automation and autoresponder logic. All of its features are at a generally more affordable price, making it an effective ActiveCampaign alternative.

Autoresponders 2.0

Email drag-and-drop Editor

Responsive Email Design

Video Email Marketing tools

Real-time Reports

State of the Art API

Landing Page Creator

Form Builder

Forms on the Go
Mailchimp is an all-in-one marketing platform for Small to Medium businesses. It was originally a web design agency that became an email marketing service provider in the 2000s.
Later, it spread its wings to other marketing channels: Social ads, CRM, Shoppable landing pages, postcards, websites, content tools, and automation.

Drag and Drop Editor:
Make use of their pre-built email templates and drag and drop editor to build relevant emails that fit your brand with ease.

Content Studio:
You can store all your creatives and manage them however you want. You can find and use it in your email campaigns whenever you want.

Automation:
Reach the right audience at the right time by building your email automation recipe. This helps you cover all of the customer journeys.

Real-Time Data:
Get a real-time report on the performance of your email campaigns. Make smart decisions and keep improving your future email campaigns.
Advanced Automation Builder: Its advanced automation helps you send personalized emails which can help you send flexible experiences to different customers.
Email Templates: Send out high-quality emails with ease making use of its 100+ email templates that almost cover every customer lifecycle.
Transactional Emails: You can send emails that always get delivered. You also send fast and personalized emails order confirmation emails using their API and SMTP features.
After exploring various platforms, it’s clear: the ideal ActiveCampaign alternative truly depends on your specific business needs. While ActiveCampaign is powerful, other robust tools exist, often with different strengths and pricing models.
To make your best choice, prioritize essential features, align with your budget, and consider ease of use and support. This careful evaluation ensures you find a solution that genuinely fits your marketing goals.
Don’t settle; take action! Leverage free trials to test options firsthand and discover the perfect platform that empowers your future marketing efforts.
ActiveCampaign offers a free plan and allows you to send 9,000 emails per month.
BayEngage offers more interesting email marketing and customer engagement features. The price is also affordable, making it the best ActiveCampaign alternative.
ActiveCampaign has many limitations, including affordable pricing for small businesses. To have the best email marketing software at an affordable price, you need to look out for ActiveCampaign alternatives.
ActiveCampaign has many limitations, including affordable pricing for small businesses. To have the best email marketing software at an affordable price, you need to look out for ActiveCampaign alternatives.
Apart from BayEngage, some good ActiveCampaign alternatives would be SendInBlue, ConvertKit, Aweber, SendX and GetResponse.
Yes, it is free. BayEngage migrates all your data easily without loss of data.
Start a 14-day free trial. No credit card, no setup, no hassle.