Webinar alert 📢 : Grow your eCommerce revenue with dynamic pricing strategies 📈 Join us on Thurs, May 23rd @ 1 PM EST
Webinar alert 📢 : Grow your eCommerce revenue with dynamic pricing strategies 📈 Join us on Thurs, May 23rd @ 1 PM EST
Improving Online Presence: Managing two websites (elinaorganics.com and elinaorganicsspa.com) made it difficult to position their brand effectively.
Growing Email and SMS Subscriber Base: They needed to expand their subscriber lists to increase customer engagement.
Automating Marketing Efforts: Email and SMS marketing automation was essential to save time and increase efficiency.
Recovering Abandoned Carts: They needed to implement strategies to recover lost sales from abandoned carts.
Increasing Sales Consistently: Generating consistent revenue from email and SMS marketing to improve ROI was a primary goal.
Establish effective eCommerce email marketing
Grow their email and SMS subscriber base
Use SMS marketing to increase sales
Automate email and SMS marketing efforts
Recover abandoned carts through drip email campaigns
Generate consistent revenue to increase ROI
Growing the Subscriber Base:
BayEngage implemented pop-up workflows on high-traffic web pages to collect email addresses and segmented the audience into 35 lists. This segmentation helped achieve more than 18% open rates, surpassing the industry average.
They added 5,783 email subscribers every month through these efforts.
Email and SMS Automation:
BayEngage set up email automation triggers for welcome emails, exit intent pop-ups, abandoned cart emails, win-back emails, newsletter subscriptions, order confirmations, and post-purchase follow-ups.
SMS automation triggers were established for welcome messages, exit intent pop-ups, checkouts, and more.
Targeted Campaigns: Elina Organics began sending targeted email and SMS campaigns promoting new product launches, special offers, and seasonal deals, increasing engagement and sales.
$103,734 in Sales from Email Marketing: Generated significant revenue within 120 days.
$151,474 in Sales from SMS Marketing: Achieved remarkable sales growth in just 90 days.
5,783 New Email Subscribers Monthly: Expanded their subscriber base substantially.
6,893 Onboarding Coupons: Provided within 180 days to enhance customer engagement and loyalty.
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