If you have ever been in charge of creating images for an email marketing campaign, you know how it can be overwhelming. You need to find the right images, edit them, and optimize them before sending them out. This is why using an AI image generator is such a lifesaver. It helps you save time and money while giving your customers high-quality images they will love.
Now it’s made even more simple!
What is an AI Image Generator?
The AI image generator is an easy text-to-image generator that can create realistic images and illustrations in real-time based on the digital marketer’s instructions. In addition, it can also convert images to text, making it versatile for digital marketers who are looking to create and repurpose visual content. This tool is definitely a time saver for content creators and email marketers. Machine learning algorithms generate these images just by reading the script that we type. These tools can create the right images that you’ve imagined in your mind. Most importantly, they are high-quality images that look attractive and engaging.
According to Statistica, The market for artificial intelligence (AI) is expected to show strong growth in the coming decade. Its value of nearly 100 billion U.S. dollars is expected to grow twentyfold by 2030, up to nearly two trillion U.S. dollars. This means it’s high time people start using AI tools to ease their work and convert smartly without any pressure.
Importance of using an AI Image Generator
1. It Helps you get the images you need!
You don’t need any artistic skills or be a digital designer to use AI image generators. They are very simple and user-friendly. Anyone can access it for personalizing images. You just need the right description to generate relevant images for your email campaigns.
When you use an AI image generator, the process is simple: Select the option to generate images and then describe the image clearly. For example, if you are running a restaurant and need to send a picture of a particular food of good quality. Type “Food on a plate,” and then you can select and upload your image after selecting its type (photo, illustration, graphic). You can also resize the image according to your layout.
The interface in BayEngage is so easy that even a kid could do it!
2. Save you time and money
AI Image Generator also saves you time and money by making it easy to create custom images based on your brand’s needs. There is a lot of competition in today’s world, where you need to stand out from the crowd to reach your target audience. So it is very important to give more in a limited period of time.
You don’t need a designer’s help to create original images from scratch for each email campaign, which can take hours of work and cost hundreds or even thousands of dollars when using a designer tool.
But, AI Image Generator uses machine learning technology to generate higher-quality relevant images. You don’t need to buy stock photos, either! It’s faster than using stock photos and cheaper than hiring a graphic designer or photographer whenever you send an email campaign.
In addition, AI machines can help you find images relevant to your business goals and objectives. Start using AI-powered email marketing tools like BayEngage, where your emails will have unique visuals that reflect your brand identity and also automate email campaigns at the right moment. So you get everything under one roof at a price point that fits into any budget.
3. You get high-quality images
If you are a content marketer or an email campaign designer, you would have encountered this situation where you might require images within 100kb but with good quality. Yes, this can be made possible with AI image generators, where you can get millions of images with great quality.
You can also customize the images to suit your needs. For example, if you have a product that’s used for weight loss or muscle building, you may want to add some fit-looking people into the images. Or maybe you’re selling luxury clothing and want to include pictures of models wearing it in various poses. With AI Image Generator for Email Marketing, this is all possible at the click of a button! The advantages of AI in this context can even be applied to existing product photos you intend to re-use in email marketing campaigns, which might otherwise look a little lackluster. By using AI in photo refining, it’s possible to enhance the inherent qualities of an image, tinker with its various elements, and generally edit it without having to be a super-skilled editor in your own right.
4. Personalize images with AI tools
AI image generator tools like BayEngage, Canva, etc., help personalize highly relevant images to your marketing campaigns. There are so many special occasions when you might not get time to sit and design images for your email campaigns.
This is where AI image generators can be used to make your work much easier while creating email campaigns on special days. You just have to describe the picture you have in mind, and you can easily generate images or illustrations.
In BayEngage, You just need to prompt the text in detail, and you can instantly see the image you’ve imagined popup on your screen.
5. No Copyright Issues
In addition to providing high-quality and personalized images for email marketing purposes, it also ensures that no one gets sued over copyright issues because our images aren’t from real life – they’re generated by artificial intelligence!
You can create anything and everything by just promoting it. Sometimes imagination can be put to reality with artificial intelligence. You can even get funny images like “dog standing on top of Burj Khalifa.” And you can use this image without giving any credit to a website. Therefore, it helps you stand out from others!
Source: BayEngage
Limitations of using an AI Image Generator
- AI Image generators typically work on pre-trained data. You can only get images from the trained data and not beyond that. For example, If an AI is programmed to create abstract images, it cannot create real pictures.
- Sometimes AI-generated images are artificial and unrealistic
- AI cannot create human faces that look realistic
- When you prompt something to AI with specific details, you won’t be able to get the desired results as it can only process words from the pre-trained data.
- At times, you may not get quality images, and the images might need further edits to look good. This can be an extra burden for the creator.
- You can also get plagiarised images occasionally, so you might have to review and confirm it whether it’s original.
- AI images can never be on par with the images illustrated or created by humans.
- You can easily figure out an image by seeing whether it’s created by AI or not.
What are the different tools that can help you generate AI images?
Here are some AI image and video editing tools that can suit best for your business. You can try this out and wisely choose the one that helps you minimize your day-to-day tasks.
1. BayEngage
BayEngage is an AI-powered email marketing tool many businesses and brands use to create beautiful email campaigns with images generated from AI.
You just have to prompt your imagination in the form of text, and the AI will decode and pop up hundreds of suggestions for you to choose from. You can easily find them on the workspace, where you can just drag and drop them while editing your email templates.
Features:
- Prompt to text
- Drag and drop an image
- Choose from a wide range of images
- Creates images in real-time
- High-quality images for campaigns
You get both email templates and AI image-generating tools in the same space with BayEngage. You can save more time when you get everything in one place. This option can be availed for free by all users.
2. DALL-E 2
DALL-E 2 is exclusively created for generating AI images by Open AI. It has the most advanced features, which generate accurate and detailed images. You can edit it here and use it in your email campaigns. The software has a built-in editing feature also. This is also a free app for creating AI images.
3. Pixlr
Pixlr is an AI-powered photo editor where you can generate, edit and design images. It is an AI-powered photo editor, animation, and design. You can craft these images from scratch or by using AI to generate images.
4. Jasper Art
Jasper Art is an AI image generator platform for businesses, agencies, and content creators. It offers high-resolution images in real-time. You can generate images, illustrations, and many more.
Pricing: $40/month
Wrapping it up!
We hope this article helped you understand the importance of using AI image generators for email marketing. The main takeaway is that these tools can be used by anyone and are more affordable than hiring a designer or photographer. You will also save time by letting an AI do the work for you to an extent. All you have to do is not totally depend on them but use them smart only when needed.
