Founded in 2015, Supplement Hunt is a leading Health & Wellness eCommerce store dedicated to providing top-quality nutritional supplements at competitive prices. From proteins and pre-workouts to daily vitamins, the brand focuses on helping fitness enthusiasts and health-conscious shoppers achieve their goals while delivering value and trust with every purchase.
Boston, MA
Automated multi-step review requests.
2-in-1 review requests.
Strategic 21-day follow-up reminders.
Dynamic review carousel for products.
Integrated site and product review widgets.
Targeted email and SMS campaigns.
Switching from our previous email and SMS platform to TargetBay has been a breath of fresh air. The platform is intuitive, the support team responds faster than expected, and we’ve even lowered our costs. Since switching, our customer engagement has increased 3X. Highly recommend TargetBay!”
Two years ago, Supplement Hunt turned to TargetBay to enhance their connection with shoppers and grow their online presence. As a leading Health & Wellness eCommerce brand, they wanted a simple way to collect authentic reviews, engage customers, and boost trust in their products.
By using TargetBay’s email, SMS, and review tools, Supplement Hunt created a seamless experience for their shoppers, sending timely review requests, follow-ups, and showcasing reviews through engaging carousels. This approach not only encouraged customers to share their feedback but also strengthened their reputation and built lasting loyalty, fueling steady growth in the competitive eCommerce space.
Before joining TargetBay, Supplement Hunt struggled to fully connect with their growing customer base. Using Yotpo and Klaviyo, they faced low review collection, which made it difficult to build the social proof needed in the competitive Health & Wellness market. Their reviews were not syndicated to Google, limiting their product visibility and discoverability online. At the same time, their SMS and email subscriber growth was slow, leaving them with fewer opportunities to nurture repeat purchases. Without effective follow-ups or an engaging post-purchase strategy, many buyers became one-time customers rather than loyal advocates.
✔️ Collect 15K+ product & site reviews to build trust and social proof.
✔️ Syndicate reviews to Google to boost organic discovery by 25%.
✔️ Build a 17K+ strong email and SMS subscriber list for direct reach.
✔️ Retain customers and drive repeat purchases.
✔️ Drive 3X post‑purchase engagement through automated flows and follow‑ups.
✔️ Achieve multi‑channel growth with reviews, email, and SMS.
To tackle their challenges, Supplement Hunt turned to TargetBay for a more connected and effortless customer experience. Instead of chasing reviews manually or sending scattered campaigns, they set up automated review request flows that felt natural to customers. A 21-day follow-up gave buyers time to actually use the products before sharing their thoughts, making the feedback more authentic and valuable. The 2-in-1 review requests made it simple for customers to leave both product and site reviews in one go, which significantly boosted the number of reviews collected.
To build trust with new visitors, review carousels and interactive widgets were added across their site, letting shoppers see real customer experiences without extra clicks. Beyond reviews, Supplement Hunt also kept their audience engaged through email and SMS campaigns, sharing updates, offers, and reminders that felt timely and personal. By connecting all these touchpoints, the brand created a smooth, engaging journey that turned casual shoppers into confident, loyal customers.
✔️ 5,752 authentic product reviews collected.
✔️ 9,882 site reviews built strong brand credibility.
✔️ 17,609 active SMS subscribers gained through engaging campaigns.
✔️ Higher engagement from automated review requests and follow-ups.
✔️ Improved trust & visibility with Google review syndication.
Overall Impact
🎯 Thousands of verified reviews reinforced buyer confidence.
🎯 SMS and email strategies kept customers actively involved.
🎯 On-site review widgets highlighted positive experiences.
🎯 Google-syndicated reviews improved brand reputation.
🎯Automated flows simplified review collection and follow-ups.
With TargetBay, Supplement Hunt transformed its customer experience by creating meaningful touchpoints, fostering trust with authentic reviews, and keeping shoppers engaged through timely communication. This streamlined approach has strengthened their brand presence and positioned them for sustained success in the Health & Wellness market.
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