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Hometown Mobility Skyrockets Organic Traffic by 432% in Just 60 Days Using BayReviews

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Increase in the organic traffic
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Reviews generated in a week
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email list growth
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Company

Hometown Mobility in Atlanta, established in 2007, aims to empower those with limited mobility.

Headquarter

Seattle, Washington, United States

eCommerce Platform

Magento 2

Features/Strategies Used

Pop-ups
Review request email
Abandoned cart email
Custom Q&A
Hometown Mobility offers a variety of mobility solutions, including electric scooters, power chairs, wheelchairs, and lift chairs. Despite their strong reputation, Hometown Mobility faced significant challenges driving website traffic, converting visitors, and engaging customers. The company overcame challenges by using BayReviews.

Challenges:

Hometown Mobility aimed to enhance its reputation and grow its business by:
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Personalizing marketing efforts

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Increasing website traffic

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Building credibility and trust

However, they faced critical issues:
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Low website traffic

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Poor conversion rates

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Lack of customer engagement on their website

These challenges hindered their ability to boost sales and expand their business.

Goals:

Hometown Mobility aimed to:
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Increase organic traffic to their website

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Improve customer engagement and conversion rates

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Build a strong online reputation through customer reviews

Solutions:

BayReviews provided comprehensive solutions to address Hometown Mobility’s challenges and achieve their goals.
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Unlimited Review Request Emails: BayReviews sent automated review request emails to first-time customers, generating over 400+ reviews in only one week. These reviews are packed with SEO keywords, which significantly enhanced the site’s search engine visibility and resulted in a 432% increase in organic traffic.

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Abandoned Cart Emails: BayReviews implemented a two-pronged strategy to regain lost customers:
Exit-Intent Pop-Ups: Displayed to customers leaving with full carts, encouraging them to complete their purchase.
Follow-Up Emails: Sent to those who abandoned their carts, reminding them to complete their transactions.

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Custom Q&A Widget: A Q&A widget was implemented to enable seamless customer engagement and timely query resolution, improving customer satisfaction and trust.

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Custom Pop-Ups: Welcome and exit-intent pop-ups improved email subscription rates by 30%, significantly increasing high-paying customers.

Results:

The implementation of BayReviews solutions led to significant improvements for Hometown Mobility:
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432.92% Increase in Organic Traffic: The influx of reviews with SEO keywords, along with the star ratings found in their Google Rich Snippets, dramatically boosted the website’s search engine rankings and organic traffic.

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Enhanced Customer Engagement: The custom QA widget and follow-up emails improved customer interactions and satisfaction.

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30% Increase in Email Subscriptions: Custom pop-ups grew their email list effectively, leading to higher customer engagement and sales.

Conclusion:

BayReviews’ comprehensive solutions enabled Hometown Mobility to overcome their challenges, significantly increase organic traffic, and enhance customer engagement. The remarkable 432.92% growth in organic traffic within 60 days is a testament to the effectiveness of BayReviews’ strategies.