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7-Ideas-to-Improve-Email-Marketing-Campaigns

13.Apr.2021 Georgie Vineeth - Marketing

7 Fresh Ideas to Improve Your Email Marketing Campaigns in 2022

Success is not final, failure is not fatal: it is the courage to continue that counts.” – Winston Churchill As we approach another new year, let’s not give up but continue refining our marketing efforts. Persistence is a key factor in marketing success. It takes time to strategize, test, and implement

nurture-your-customers-with-trigger-email-campaigns

04.Mar.2021 Poulami - Marketing

7 Ways to Nurture Customers Using Trigger Email Campaigns

Hands down, loyal customers are the most important aspect of a business. There’s no shortcut to earn loyal advocates. You can only earn them through unparalleled service, top-class products, and continuous value addition throughout their lifecycle journey. However, the nurturing process doesn’t

Ideas-for-email-marketing-newsletters

15.Feb.2021 Poulami - Marketing

10 Novel Content Ideas for Your Next Email Marketing Newsletter

If you are an E-commerce marketer, you know the importance of coming up with novel newsletter templates. After all, every time you decide to brainstorm, you land upon similar grounds. But, does that imply that it’s that simple? And if you are in similar situations, you needn’t worry as

5 best email marketing software

05.Feb.2021 Poulami - Marketing

5 Best Email Marketing Software for Ecommerce Stores

Email marketing is the best way to stand a chance in your audiences inbox and mind. A killer email marketing strategy not only helps you to convert anyone into your customer but also helps you to stand out in a crowded field. Besides, email marketing is king and probably the next big marketing tool

email-marketing-trends-2021

29.Jan.2021 Georgie Vineeth - Marketing

Best Email Marketing Trends To Follow in 2022

In the age of omnichannel marketing, email plays a crucial role in fine-tuning how businesses attract consumers through messaging. But, don’t take my word for it. For every $1 you spend on email marketing, you can expect a return of $51 on average. While traditional business emails focused on stone-cold

Reduce-the-Unsubscribe-Rate-of-Email-Marketing

15.Jan.2021 Richard Conn - Marketing

How to Reduce the Unsubscribe Rate of Email Marketing Efforts

Marketing, like many industries, is a constantly evolving beast. There are lots of new, exciting avenues to engage with your customers. Although it’s important to look into all available options, it can get overwhelming. Email marketing has been around for so long that you might think that it’s

Email-marketing-ideas-for-2021

06.Jan.2021 Keerthana Selvakumar - Marketing

8 Must-Have Automated Emails for Effective Email Marketing in 2022

Be it 2020 or 2021 or even 20XX for that matter, email marketing can never go out of fashion. If you’re an Ecommerce marketer, always invest in email marketing. So, you have seen your lists grow, worked on well-written email campaigns to engage with customers, and many more things. But it’s not

04.May.2020 Georgie Vineeth - Marketing

25 Irresistible Email Subject Lines to Boost Open Rates (Part 2)

Writing compelling subject lines is both art and science. Getting your recipients to open the message and take action is not a child’s play. Successful marketers spend a significant amount of time researching and experimenting with different subject lines to find the right way to convey their message.

Email Subject Lines

23.Apr.2020 Georgie Vineeth - Marketing

25 Irresistible Email Subject Lines to Boost Open Rates (Part 1)

Some say email marketing is outdated, but I refuse to agree, you know why? Because the numbers say otherwise. According to estimates, there will be 4.3B email users in the world by 2023. Furthermore, for every $1 spent, email generates approximately $44. However, despite its stellar reputation as a

06.Apr.2020 Georgie Vineeth - Marketing

Personalized Email Marketing: Drive Retail Conversions With Micro-segmentation

Despite brick & mortar stores still holding the major share of global retail sales, eCommerce investments are on a steady rise. One driving factor behind this rise is the steady increase in the number of online buyers. According to researchers, the number of digital buyers will surpass 2.05 billion

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